Private equity in the creator economy: developing a valuation model for digital content business

Bargagli, Giacomo (A.A. 2023/2024) Private equity in the creator economy: developing a valuation model for digital content business. Tesi di Laurea in Advanced corporate finance, Luiss Guido Carli, relatore Pierluigi Murro, pp. 88. [Master's Degree Thesis]

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Abstract/Index

Private equity funds: a general overview. Definition and structure. Historical evolution of private equity. The role of private equity and LBOs in the world economy. The interest of PE on the entertainment market. Historical context and market trends. Key driver for PE Interest. Key transactions in the media and entertainment market. Interactive media as a new investment ground. The evolution of the entertainment market. YouTube as a scalable and profitable platform. Valuation of a YouTube channel. Overview of “the Hachsmith Industries”. Defining key assumptions. Output and valuation methodologies. A simplified LBO model.

References

Bibliografia: pp. 83-87.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree program in Corporate Finance, English language (LM-77)
Chair: Advanced corporate finance
Thesis Supervisor: Murro, Pierluigi
Thesis Co-Supervisor: Santella, Rosella
Academic Year: 2023/2024
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 02 Jul 2025 10:30
Last Modified: 02 Jul 2025 10:30
URI: https://tesi.luiss.it/id/eprint/42704

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