Financial education and economic behaviour: statistical evidence from Generation Z

Ballocco, Isabella (A.A. 2024/2025) Financial education and economic behaviour: statistical evidence from Generation Z. Tesi di Laurea in Quantitative methods in strategic management, Luiss Guido Carli, relatore Francesco Morelli, pp. 51. [Master's Degree Thesis]

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Abstract/Index

Financial education, the young generation and digital transformation: theoretical and institutional framework. Definition and measurement of financial education. The global level of financial education: still a critical scenario. Setting up the analysis: methodological framework and research questions. Financial literacy and economic choices: what the data tells us. Financial education and economic habits: preliminary analysis of the general population. Does the level of financial education influence the choice of investment mode (digital vs. assisted)? Does Gen Z show a preference for digital tools over traditional counseling? Banking strategies face the Generation Z test: integrated analysis of institutional offerings and real demand. Have the needs of a young, digitally literate customer base pushed banks to digitize? What is the level of attention and engagement that banks give to Gen Z? Financial education, economic behaviour and demand transformation: the challenge of the new generations. Overall description of empirical results. The role of financial literacy in managing FoMO investments. Generation Z and the evolution of banking services: needs, behaviours and market responses.

References

Bibliografia: pp. 45-46.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Strategic Management (LM-77)
Chair: Quantitative methods in strategic management
Thesis Supervisor: Morelli, Francesco
Thesis Co-Supervisor: Pirra, Marco
Academic Year: 2024/2025
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 07 Aug 2025 08:11
Last Modified: 07 Aug 2025 08:11
URI: https://tesi.luiss.it/id/eprint/43082

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