Financial education and economic behaviour: statistical evidence from Generation Z
Ballocco, Isabella (A.A. 2024/2025) Financial education and economic behaviour: statistical evidence from Generation Z. Tesi di Laurea in Quantitative methods in strategic management, Luiss Guido Carli, relatore Francesco Morelli, pp. 51. [Master's Degree Thesis]
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Abstract/Index
Financial education, the young generation and digital transformation: theoretical and institutional framework. Definition and measurement of financial education. The global level of financial education: still a critical scenario. Setting up the analysis: methodological framework and research questions. Financial literacy and economic choices: what the data tells us. Financial education and economic habits: preliminary analysis of the general population. Does the level of financial education influence the choice of investment mode (digital vs. assisted)? Does Gen Z show a preference for digital tools over traditional counseling? Banking strategies face the Generation Z test: integrated analysis of institutional offerings and real demand. Have the needs of a young, digitally literate customer base pushed banks to digitize? What is the level of attention and engagement that banks give to Gen Z? Financial education, economic behaviour and demand transformation: the challenge of the new generations. Overall description of empirical results. The role of financial literacy in managing FoMO investments. Generation Z and the evolution of banking services: needs, behaviours and market responses.
References
Bibliografia: pp. 45-46.
Thesis Type: | Master's Degree Thesis |
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Institution: | Luiss Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Strategic Management (LM-77) |
Chair: | Quantitative methods in strategic management |
Thesis Supervisor: | Morelli, Francesco |
Thesis Co-Supervisor: | Pirra, Marco |
Academic Year: | 2024/2025 |
Session: | Summer |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 07 Aug 2025 08:11 |
Last Modified: | 07 Aug 2025 08:11 |
URI: | https://tesi.luiss.it/id/eprint/43082 |
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