Il marketing globale: caso Gucci

Gambino, Alessia (A.A. 2009/2010) Il marketing globale: caso Gucci. Tesi di Laurea in Marketing strategico, LUISS Guido Carli, relatore Paolo Cellini, pp. 148. [Master's Degree Thesis]

Full text for this thesis not available from the repository.


Il lusso. Strategie di marketing nel mercato del lusso. Le nuove frontiere del lusso. Il caso Gucci.


Bibliografia: pp. 143-148.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Economics and Business Management (84/S)
Chair: Marketing strategico
Thesis Supervisor: Cellini, Paolo
Thesis Co-Supervisor: Marcati, Alberto
Academic Year: 2009/2010
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 30 May 2011 15:06
Last Modified: 19 May 2015 22:47


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