Social media marketing e l'ecosistema digitale secondo Barilla

Capolei, Matteo (A.A. 2009/2010) Social media marketing e l'ecosistema digitale secondo Barilla. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Paolo Mazzoletti, pp. 133. [Bachelor's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

Il marketing nel web. Il social media marketing. L'ecosistema digitale secondo Barilla. Critiche, riflessioni e conclusioni.

References

Bibliografia: pp. 129-133.

Thesis Type: Bachelor's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Political Science and Communication (L36, L20)
Chair: Marketing
Thesis Supervisor: Mazzoletti, Paolo
Academic Year: 2009/2010
Session: Autumn
Deposited by: Maria Teresa Nisticò
Date Deposited: 01 Jun 2011 20:23
Last Modified: 19 May 2015 22:47
URI: https://tesi.luiss.it/id/eprint/4621

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