Yanakieva, Simona (A.A. 2025/2026) Business models in strategic management: an integrated analysis of design, performance and adaptation with a case study of Amazon. Tesi di Laurea in Management, Luiss Guido Carli, relatore Francesca Vicentini, pp. 90. [Bachelor's Degree Thesis]

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Abstract/Index

Analysis of the business model canvas. Definition and background of the business model concept. Pillars of the business model. Business model canvas and its evolution. Business model vs strategy. Strategic foundations of business models. Strategic management and business model development. Activity system perspective on business models. Stakeholder theory and value networks. Dynamic capabilities and business model adaptation. Determinants of business model success. Customer-oriented value creation. Human resources and organizational capabilities. Corporate social responsibility (CSR) integration. Determinants of business model failure. Misalignment between strategy and business model. Inability to adapt to environmental change. Governance and activity configuration failures. Innovation and market dynamics challenges. Platform business models and internationalization. Platform business models. Business models and internationalization. Case study: Amazon. Introduction of Amazon. Overview of Amazon’s business model.

References

Bibliografia: pp. 85-90.

Thesis Type:	Bachelor's Degree Thesis
Institution:	Luiss Guido Carli
Degree Program:	Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair:	Management
Thesis Supervisor:	Vicentini, Francesca
Academic Year:	2025/2026
Session:	Summer
Deposited by:	Alessandro Perfetti
Date Deposited:	15 Oct 2026 07:34
Last Modified:	15 Oct 2026 07:34
URI:	https://tesi.luiss.it/id/eprint/46846

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