Simeone, Prisca (A.A. 2025/2026) Cybersquatting in the luxury fashion industry: legal and strategic insights from the Moncler case. Tesi di Laurea in Intellectual property rights, Luiss Guido Carli, relatore Riccardo Piselli, pp. 51. [Bachelor's Degree Thesis]

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Abstract/Index

The Moncler case: cybersquatting in the fashion industry. Moncler: brand identity and trademark portfolio. Emergence of cybersquatting targeting Moncler. Empirical analysis of WIPO domain name disputes involving Moncler. Patterns and typologies of abusive domain registrations. Strategic implications for luxury brand protection in digital markets. Trademarks and cybersquatting in the fashion industry. The role of trademarks in protecting luxury brand value. Structural asymmetries between trademark law and the domain name system. Well-known marks and enhanced protection for luxury brands. Structural limits of the UDRP for luxury brands. Economic impact of cybersquatting on luxury brand equity. Legal and strategic approaches to cybersquatting. Legal frameworks for combating cybersquatting: UDRP and national remedies. Trademark protection tools relevant to fashion brands. Application of trademark law to the Moncler disputes. Serial cybersquatting and enforcement challenges. Cross-border jurisdiction and international protection issues. Beyond ex-post enforcement: toward preventive protection models in the DNS.

References

Bibliografia: pp. 48-51.

Thesis Type:	Bachelor's Degree Thesis
Institution:	Luiss Guido Carli
Degree Program:	Bachelor's Degree Programs > Bachelor's Degree Program in Business Administration, English language (L-18)
Chair:	Intellectual property rights
Thesis Supervisor:	Piselli, Riccardo
Academic Year:	2025/2026
Session:	Summer
Deposited by:	Alessandro Perfetti
Date Deposited:	15 Oct 2026 12:20
Last Modified:	15 Oct 2026 12:20
URI:	https://tesi.luiss.it/id/eprint/46871

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