L’evoluzione dell’e-commerce: i nuovi gruppi d’acquisto consumer, il caso Groupon

Cuci, Erika (A.A. 2010/2011) L’evoluzione dell’e-commerce: i nuovi gruppi d’acquisto consumer, il caso Groupon. Tesi di Laurea in Marketing strategico, LUISS Guido Carli, relatore Máximo Ibarra, pp. 139. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

L’e-commerce. I gruppi d'acquisto: il caso Groupon. Il caso Groupon. Groupon e i suoi competitor: Facebook deals e Google offers.

References

Bibliografia: pp. 138-139.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77)
Chair: Marketing strategico
Thesis Supervisor: Ibarra, Máximo
Thesis Co-Supervisor: Boccardelli, Paolo
Academic Year: 2010/2011
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 21 Sep 2011 15:57
Last Modified: 19 May 2015 22:57
URI: https://tesi.luiss.it/id/eprint/6098

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