Diffusion of innovation: a model for implementing mobile banking in Europe
Leodori, Alessio (A.A. 2010/2011) Diffusion of innovation: a model for implementing mobile banking in Europe. Tesi di Laurea in Gestione dell'innovazione e dei progetti, LUISS Guido Carli, relatore Francesco Rullani, pp. 126. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Mobile banking business model. Mobile banking, an overview. Key lessons from the developing countries. Literature review. Hypothesis building and empirical investigation. Model creation.
References
Bibliografia: pp. 121-126.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77) |
| Chair: | Gestione dell'innovazione e dei progetti |
| Thesis Supervisor: | Rullani, Francesco |
| Thesis Co-Supervisor: | Spallone, Marco |
| Academic Year: | 2010/2011 |
| Session: | Autumn |
| Deposited by: | Maria Teresa Nisticò |
| Date Deposited: | 24 Jan 2012 11:26 |
| Last Modified: | 04 Oct 2018 13:41 |
| URI: | https://tesi.luiss.it/id/eprint/6759 |
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