Il sistema prodotto-servizio

Valleriani, Eleonora (A.A. 2010/2011) Il sistema prodotto-servizio. Tesi di Laurea in Marketing industriale, LUISS Guido Carli, relatore Riccardo Lanzara, pp. 85. [Bachelor's Degree Thesis]

Full text for this thesis not available from the repository.


Dal prodotto al prodotto-servizio. Servitization. Il sistema prodotto-servizio (PSS). PSS business model vs business tradizionali. Verso un nuovo business model.


Bibliografia: pp. 78-85.

Thesis Type: Bachelor's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (17)
Chair: Marketing industriale
Thesis Supervisor: Lanzara, Riccardo
Academic Year: 2010/2011
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 28 Jun 2012 16:07
Last Modified: 19 May 2015 23:11


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