La strategia nei media digitali della Disney
Coletta, Fabio (A.A. 2010/2011) La strategia nei media digitali della Disney. Tesi di Laurea in Marketing strategico, LUISS Guido Carli, relatore Paolo Cellini, pp. 129. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Definire il marketing. Il marketing nell'era digitale. L'era dei media digitali nell'ottica Diney.
References
Bibliografia: pp. 125-129.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77) |
| Chair: | Marketing strategico |
| Thesis Supervisor: | Cellini, Paolo |
| Thesis Co-Supervisor: | Boccardelli, Paolo |
| Academic Year: | 2010/2011 |
| Session: | Extraordinary |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 16 Jul 2012 15:01 |
| Last Modified: | 19 May 2015 23:11 |
| URI: | https://tesi.luiss.it/id/eprint/7968 |
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