Revenue e yield management nell'impresa alberghiera

Galanti, Francesca (A.A. 2011/2012) Revenue e yield management nell'impresa alberghiera. Tesi di Laurea in Economia politica, LUISS Guido Carli, relatore Alessandro Pandimiglio, pp. 46. [Bachelor's Degree Thesis]

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Abstract/Index

Le origini del revenue management e requisiti per l'applicazione. Segmentazione e posizionamento. Forecast. Le linee strategiche. Il caso pratico: i pacchetti tariffari una Hotels & Resorts.

References

Bibliografia: pp. 44-46.

Thesis Type: Bachelor's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Political Science and Communication (L36, L20)
Chair: Economia politica
Thesis Supervisor: Pandimiglio, Alessandro
Academic Year: 2011/2012
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 14 Dec 2012 17:26
Last Modified: 19 May 2015 23:18
URI: https://tesi.luiss.it/id/eprint/8805

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