Social media e comunicazione di marketing: il caso Alitalia

D'Andrea, Lucia (A.A. 2011/2012) Social media e comunicazione di marketing: il caso Alitalia. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Simona Romani, pp. 68. [Bachelor's Degree Thesis]

Full text for this thesis not available from the repository.


Web 2.0 e social media. Social media marketing. Comunicazione attraverso i social media: il caso Alitalia.


Bibliografia: pp. 65-68.

Thesis Type: Bachelor's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Management (L-18)
Chair: Marketing
Thesis Supervisor: Romani, Simona
Academic Year: 2011/2012
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 19 Jul 2013 10:17
Last Modified: 19 May 2015 23:27


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