Brand engagement: Nike, Adidas e Puma a confronto

Zuccarini, Mario (A.A. 2011/2012) Brand engagement: Nike, Adidas e Puma a confronto. Tesi di Laurea in Marketing, LUISS Guido Carli, relatore Alberto Marcati, pp. 41. [Bachelor's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

Presentazione dei competitors. Valutazioni sul campione utilizzato. Analisi incrociata dei dati.

References

Sitografia: p. 41.

Thesis Type: Bachelor's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Business Administration (17)
Chair: Marketing
Thesis Supervisor: Marcati, Alberto
Academic Year: 2011/2012
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 22 Jul 2013 15:30
Last Modified: 19 May 2015 23:27
URI: https://tesi.luiss.it/id/eprint/9883

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