Marketing e sport: il caso dello Juventus Stadium

Turco, Marco (A.A. 2010/2011) Marketing e sport: il caso dello Juventus Stadium. Tesi di Laurea in Marketing strategico, LUISS Guido Carli, relatore Riccardo Lanzara, pp. 144. [Master's Degree Thesis]

Full text for this thesis not available from the repository.


Calcio e business: i cambiamenti del settore nel nuovo millennio. Marketing e calcio. L'impianto sportivo di proprietà: marketing e multifunzionalità. Lo Juventus Stadium.


Bibliografia: pp. 140-144.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77)
Chair: Marketing strategico
Thesis Supervisor: Lanzara, Riccardo
Thesis Co-Supervisor: Gregori, Gian Luca
Academic Year: 2010/2011
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 07 Jun 2012 18:08
Last Modified: 13 Nov 2018 15:13


Downloads per month over past year

Repository Staff Only

View Item View Item