B

Barbaro, Andrea (A.A. 2024/2025) Next-gen advertising: how artificial intelligence is reshaping business performance. Tesi di Laurea in Artificial intelligence & digital marketing, Luiss Guido Carli, relatore Maximo Ibarra, pp. 79. [Master's Degree Thesis]

F

Faragalli Serroni, Cristiano (A.A. 2024/2025) Artificial intelligence in digital marketing and customer relations: strategies and applications in the rental sector-WAYSì. Tesi di Laurea in Artificial intelligence & digital marketing, Luiss Guido Carli, relatore Máximo Ibarra, pp. 72. [Master's Degree Thesis]

Ferracioli, Matteo (A.A. 2024/2025) From business operations to smart cities: how artificial intelligence can be leveraged for urban optimisation and monitoring. Tesi di Laurea in Artificial intelligence & digital marketing, Luiss Guido Carli, relatore Máximo Ibarra, pp. 143. [Master's Degree Thesis]

I

Iradukunda, Marie Dominique (A.A. 2024/2025) Artificial intelligence and sustainable digital marketing: the case of Rwanda coffee production industry. Tesi di Laurea in Artificial intelligence & digital marketing, Luiss Guido Carli, relatore Máximo Ibarra, pp. 63. [Master's Degree Thesis]

L

Lamaj, Eden (A.A. 2024/2025) AI-powered omnichannel strategies in Albania: transforming customer journeys in an emerging market. Tesi di Laurea in Artificial intelligence & digital marketing, Luiss Guido Carli, relatore Maximo Ibarra, pp. 88. [Master's Degree Thesis]

P

Policella, Carlo (A.A. 2024/2025) Digital agents and business innovation: how AI is redefining the rules. Tesi di Laurea in Artificial intelligence & digital marketing, Luiss Guido Carli, relatore Maximo Ibarra, pp. 126. [Master's Degree Thesis]