Bottini, Vittoria (A.A. 2023/2024) The Direct-to-consumer (D2C) formula for attracting Gen Z: exploring the key drivers of loyalty and tribal engagement. Tesi di Laurea in Advanced marketing management, Luiss Guido Carli, relatore Marco Francesco Mazzù, pp. 89. [Master's Degree Thesis]

Bottini, Vittoria (A.A. 2021/2022) Fast fashion and corporate social responsibility: the baffling case of Shein. Tesi di Laurea in Management, Luiss Guido Carli, relatore Francesca Vicentini, pp. 64. [Bachelor's Degree Thesis]