Items where Author is "Ceddia, Claudia"
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Ceddia, Claudia (A.A. 2022/2023) Innovation and data as tool: the importance of digital sales channel: the Amazon Pay per click (PPC) case. Tesi di Laurea in Advanced marketing management, Luiss Guido Carli, relatore Marco Francesco Mazzù, pp. 97. [Master's Degree Thesis]