Cialfi, Giovanna (A.A. 2020/2021) Reinventing Swiss luxury watchmaking retail in the Covid era: the impact of consumer facing technologies on offline and online CX. Tesi di Laurea in Advanced marketing management, Luiss Guido Carli, relatore Marco Francesco Mazzù, pp. 85. [Master's Degree Thesis]

Cialfi, Giovanna (A.A. 2018/2019) Luxury customer experience brand storytelling: il caso Brunello Cucinelli. Tesi di Laurea in Marketing, Luiss Guido Carli, relatore Michele Costabile, pp. 93. [Bachelor's Degree Thesis]