Gaudenzi, Carlo (A.A. 2024/2025) From consumer to co-creator: how perceived co-creation intensity shapes consumer outcomes—product value, willingness to pay a premium and recommendation intentions. Tesi di Laurea in Creative industries and business model innovation, Luiss Guido Carli, relatore Luigi Nasta, pp. 143. [Master's Degree Thesis]

Gaudenzi, Carlo (A.A. 2022/2023) Neuromarketing contemporaneo: comportamento del consumatore, etica e impatto politico. Tesi di Laurea in Marketing, Luiss Guido Carli, relatore Michele Costabile, pp. 104. [Bachelor's Degree Thesis]