Items where Author is "Oustric, Carla"
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Oustric, Carla (A.A. 2022/2023) The impact of brand heritage on the customer perceived value and purchasing decisions in the luxury market. Tesi di Laurea in Advanced marketing management, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 63. [Master's Degree Thesis]