Petersson, Julius Emil Wiktor (A.A. 2024/2025) Scaling success: how retailers leverage digitalisation to enter new markets: a qualitative study exploring success in market entries among digital-first retail brands originating from Sweden. Tesi di Laurea in Corporate strategy, Luiss Guido Carli, relatore Maria Jell-Ojobor, pp. 86. [Master's Degree Thesis]