Items where Author is "Tomassoni, Gaia"
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Tomassoni, Gaia (A.A. 2018/2019) The digital customer journey experience in the automotive sector: adopting virtual reality test drives. Tesi di Laurea in Advanced marketing management, Luiss Guido Carli, relatore Marco Francesco Mazzù, pp. 151. [Master's Degree Thesis]
Tomassoni, Gaia (A.A. 2016/2017) Fiat Chrysler Automobiles and strategic innovation in the global business portfolio: the Maserati Levante case study. Tesi di Laurea in Management, LUISS Guido Carli, relatore Francesca Vicentini, pp. 97. [Bachelor's Degree Thesis]