Items where Author is "Yao, Pengyuan"
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Yao, Pengyuan (A.A. 2021/2022) Exploring the effect of ESG activities on consumer’s purchase intention with psychology distance and product involvement as moderator. Tesi di Laurea in Advanced marketing management, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 69. [Master's Degree Thesis]