The new communication of the fashion world a mix of tradition and innovation

Draisci, Giorgia Micaela (A.A. 2011/2012) The new communication of the fashion world a mix of tradition and innovation. Tesi di Laurea in Marketing management, LUISS Guido Carli, relatore Peter H. Leeflang, pp. 78. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

The world of fashion communication. The digitalization of fashion communication. The new communication: a mix between tradition and innovation.

References

Bibliografia: pp. 75-78.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in General Management, english language (LM-77)
Chair: Marketing management
Thesis Supervisor: Leeflang, Peter H.
Thesis Co-Supervisor: Romani, Simona
Academic Year: 2011/2012
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 01 Aug 2013 10:23
Last Modified: 19 May 2015 23:29
URI: https://tesi.luiss.it/id/eprint/10050

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