Social shopping and couponing: Groupon case

De Santis, Antonio (A.A. 2011/2012) Social shopping and couponing: Groupon case. Tesi di Laurea in International marketing, LUISS Guido Carli, relatore Michele Quintano, pp. 173. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

Coupon marketing. Digital couponing. Social coupons. Groupon case.

References

Bibliografia: pp. 168-173.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in General Management, english language (LM-77)
Chair: International marketing
Thesis Supervisor: Quintano, Michele
Thesis Co-Supervisor: Ferretti, Marco
Academic Year: 2011/2012
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 12 Sep 2013 15:18
Last Modified: 19 May 2015 23:30
URI: https://tesi.luiss.it/id/eprint/10157

Downloads

Downloads per month over past year

Repository Staff Only

View Item View Item