The country of origin effect on Italian premium brands: a case study in the food industry: Eataly
Buccarella, Giorgia (A.A. 2012/2013) The country of origin effect on Italian premium brands: a case study in the food industry: Eataly. Tesi di Laurea in International marketing, LUISS Guido Carli, relatore Michele Quintano, pp. 88. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Of origin effects. Made in Italy. Made in Italy in the food industry. A case study Eataly.
References
Bibliografia: pp. 86-88.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in General Management, English language (LM-77) |
| Chair: | International marketing |
| Thesis Supervisor: | Quintano, Michele |
| Thesis Co-Supervisor: | Leone, Maria Isabella |
| Academic Year: | 2012/2013 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 25 Mar 2014 16:52 |
| Last Modified: | 16 Oct 2018 08:27 |
| URI: | https://tesi.luiss.it/id/eprint/11502 |
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