Brand ambivalence: un’analisi esplorativa
Bertè, Federico (A.A. 2015/2016) Brand ambivalence: un’analisi esplorativa. Tesi di Laurea in Brand management, LUISS Guido Carli, relatore Simona Romani, pp. 94. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
L’ambivalenza nella letteratura esistente. Brand ambivalence. Analisi esplorativa.
References
Bibliografia: pp. 70-75.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Economics and Business Management (LM-77) |
| Chair: | Brand management |
| Thesis Supervisor: | Romani, Simona |
| Thesis Co-Supervisor: | Pitardi, Valentina |
| Academic Year: | 2015/2016 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 16 Mar 2017 15:46 |
| Last Modified: | 16 Mar 2017 15:46 |
| URI: | https://tesi.luiss.it/id/eprint/18377 |
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