Tomassoni, Gaia (A.A. 2016/2017) Fiat Chrysler Automobiles and strategic innovation in the global business portfolio: the Maserati Levante case study. Tesi di Laurea in Management, LUISS Guido Carli, relatore Francesca Vicentini, pp. 97. [Bachelor's Degree Thesis]

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Abstract/Index

FCA strategic analysis. Vision, mission and strategic abjectives of FCA. FCA strategic formulation and implementation. How FCA reduces costs along its value chain. The Maserati Levante case study. History of Maserati. MAserati Levante results achieved and sales.

References

Bibliografia e sitografia: pp. 95-97.

Thesis Type:	Bachelor's Degree Thesis
Institution:	LUISS Guido Carli
Degree Program:	Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair:	Management
Thesis Supervisor:	Vicentini, Francesca
Academic Year:	2016/2017
Session:	Summer
Deposited by:	Alessandro Perfetti
Date Deposited:	02 Nov 2017 13:44
Last Modified:	02 Nov 2017 13:44
URI:	https://tesi.luiss.it/id/eprint/19728

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