Fiat Chrysler Automobiles and strategic innovation in the global business portfolio: the Maserati Levante case study
Tomassoni, Gaia (A.A. 2016/2017) Fiat Chrysler Automobiles and strategic innovation in the global business portfolio: the Maserati Levante case study. Tesi di Laurea in Management, LUISS Guido Carli, relatore Francesca Vicentini, pp. 97. [Bachelor's Degree Thesis]
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Abstract/Index
FCA strategic analysis. Vision, mission and strategic abjectives of FCA. FCA strategic formulation and implementation. How FCA reduces costs along its value chain. The Maserati Levante case study. History of Maserati. MAserati Levante results achieved and sales.
References
Bibliografia e sitografia: pp. 95-97.
| Thesis Type: | Bachelor's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33) |
| Chair: | Management |
| Thesis Supervisor: | Vicentini, Francesca |
| Academic Year: | 2016/2017 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 02 Nov 2017 13:44 |
| Last Modified: | 02 Nov 2017 13:44 |
| URI: | https://tesi.luiss.it/id/eprint/19728 |
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