How to merge the made in Italy food culture with the Anglo-Saxon fast-food concept in a new corporate model: food.it, the Italian way of street-fooding

Nicolai, Franco Gabriele (A.A. 2017/2018) How to merge the made in Italy food culture with the Anglo-Saxon fast-food concept in a new corporate model: food.it, the Italian way of street-fooding. Tesi di Laurea in Corporate strategies, LUISS Guido Carli, relatore Federica Brunetta, pp. 127. [Master's Degree Thesis]

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Abstract/Index

Overview of our business plan. Food.it, the Italian way of street-fooding. The strategic marketing plan of food.it.

References

Bibliografia e sitografia: pp. 108-112.

Thesis Type: Master's Degree Thesis
Institution: LUISS Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair: Corporate strategies
Thesis Supervisor: Brunetta, Federica
Thesis Co-Supervisor: Turner, Karynne
Academic Year: 2017/2018
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 14 May 2019 07:25
Last Modified: 14 May 2019 07:25
URI: https://tesi.luiss.it/id/eprint/23366

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