The influence of background music, food and interior design on consumer behavior in the context of a cafeteria
Nicola, Noemi (A.A. 2018/2019) The influence of background music, food and interior design on consumer behavior in the context of a cafeteria. Tesi di Laurea in Neuromarketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 53. [Master's Degree Thesis]
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Abstract/Index
Literature review. Research design and methodology. Results. Demographic analysis. Discussion. Summary of the achieved results. Limitations and future research.
References
Bibliografia: pp. 31-38.
Thesis Type: | Master's Degree Thesis |
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Institution: | Luiss Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Marketing (LM-77) |
Chair: | Neuromarketing |
Thesis Supervisor: | Pozharliev, Rumen Ivaylov |
Thesis Co-Supervisor: | Donato, Carmela |
Academic Year: | 2018/2019 |
Session: | Summer |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 16 Oct 2019 10:59 |
Last Modified: | 16 Oct 2019 10:59 |
URI: | https://tesi.luiss.it/id/eprint/24815 |
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