E-commerce pillars of success: Amazon.com case study
Grassi, Carolina (A.A. 2018/2019) E-commerce pillars of success: Amazon.com case study. Tesi di Laurea in Organizational design, Luiss Guido Carli, relatore Fabian Kurt Falk Homberg, pp. 153. [Master's Degree Thesis]
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Abstract/Index
The e-commerce world. Definition of e-commerce: what is it? Amazon.com. Amazon’s birth and growth. Disruption of the retail market. Amazon’s keys of success. Content analysis of Amazon’s entrepreneurial culture. What future lies for Amazon.com?
References
Bibliografia: pp. 127-141.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Organizational design |
| Thesis Supervisor: | Homberg, Fabian Kurt Falk |
| Thesis Co-Supervisor: | Tauriello, Francesca |
| Academic Year: | 2018/2019 |
| Session: | Summer |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 25 Oct 2019 08:09 |
| Last Modified: | 25 Oct 2019 08:09 |
| URI: | https://tesi.luiss.it/id/eprint/24880 |
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