Customers and smart objects: partnership in comparison with user service provider and master servant relationships

Azzarello, Maria (A.A. 2018/2019) Customers and smart objects: partnership in comparison with user service provider and master servant relationships. Tesi di Laurea in Consumer behavior, Luiss Guido Carli, relatore Simona Romani, pp. 79. [Master's Degree Thesis]

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Abstract/Index

Smart objects: definitions and relevance of the analysis. Smart objects: technical and extensive definitions. Consumers and smart objects: partnership relationship. Partnership relationship. Research. Analysis of data.

References

Bibliografia: pp. 59-62.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Marketing (LM-77)
Chair: Consumer behavior
Thesis Supervisor: Romani, Simona
Thesis Co-Supervisor: Naldi, Maurizio
Academic Year: 2018/2019
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 25 Oct 2019 09:28
Last Modified: 25 Oct 2019 09:28
URI: https://tesi.luiss.it/id/eprint/24888

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