Consumer innovativeness & personality traits: a study in the food and technology markets

Virgilio, Fabio (A.A. 2018/2019) Consumer innovativeness & personality traits: a study in the food and technology markets. Tesi di Laurea in Neuromarketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 49. [Master's Degree Thesis]

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Abstract/Index

Literary review. Food & technology markets. Methods and materials. Discussion. Limits and future research. Conflict of interest statement.

References

Bibliografia: pp. 26-30.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Marketing (LM-77)
Chair: Neuromarketing
Thesis Supervisor: Pozharliev, Rumen Ivaylov
Thesis Co-Supervisor: Mazzù, Marco Francesco
Academic Year: 2018/2019
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 16 Mar 2020 10:39
Last Modified: 16 Mar 2020 10:39
URI: https://tesi.luiss.it/id/eprint/25941

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