Sustainability in fashion luxury: an atypical paradox evolving into reality: Gucci wallet case study
Placella, Sarah Alexia (A.A. 2018/2019) Sustainability in fashion luxury: an atypical paradox evolving into reality: Gucci wallet case study. Tesi di Laurea in Web analytics e marketing, Luiss Guido Carli, relatore Matteo De Angelis, pp. 157. [Master's Degree Thesis]
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Abstract/Index
Sustainability. Most sustainable companies–case study examples. Fashion. Fashion industry: market segmentation and business models. Luxury. Luxury market. Sustainability in fashion luxury. Case studies: sustainable fashion brands. Experimental research model. Exploratory data analysis and results. General discussion.
References
Bibliografia: pp. 117-134.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Marketing (LM-77) |
| Chair: | Web analytics e marketing |
| Thesis Supervisor: | De Angelis, Matteo |
| Thesis Co-Supervisor: | Devetag, Maria Giovanna |
| Academic Year: | 2018/2019 |
| Session: | Extraordinary |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 31 Aug 2020 09:32 |
| Last Modified: | 31 Aug 2020 09:32 |
| URI: | https://tesi.luiss.it/id/eprint/27015 |
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