Does indulging always lead to regret? An exploratory astudy on the ambivalent valence of indulgent behaviours
Antoniazzi, Eleonora (A.A. 2018/2019) Does indulging always lead to regret? An exploratory astudy on the ambivalent valence of indulgent behaviours. Tesi di Laurea in Consumer behavior, Luiss Guido Carli, relatore Simona Romani, pp. 79. [Master's Degree Thesis]
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Abstract/Index
Indulgent consumption. Indulging in experiences. Choosing vices over virtues: a definition of indulcenge. Emotional consequences of indulging. Qualitative research. Methodology.
References
Bibliografia: pp. 51-57.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Marketing (LM-77) |
| Chair: | Consumer behavior |
| Thesis Supervisor: | Romani, Simona |
| Thesis Co-Supervisor: | Sillari, Giacomo |
| Academic Year: | 2018/2019 |
| Session: | Extraordinary |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 02 Sep 2020 08:06 |
| Last Modified: | 02 Sep 2020 08:06 |
| URI: | https://tesi.luiss.it/id/eprint/27039 |
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