The supreme case: the rise of a brand: from co-branding to limited edition strategies

Porpora, Marco (A.A. 2019/2020) The supreme case: the rise of a brand: from co-branding to limited edition strategies. Tesi di Laurea in Marketing, Luiss Guido Carli, relatore Carmela Donato, pp. 49. [Bachelor's Degree Thesis]

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Abstract/Index

Firm’s strategies. Limited edition strategies. Environmental analysis. Market segmentation, targeting and positioning. Supreme, history. Supreme, implemented strategies.

References

Bibliografia: pp. 46-47. Sitografia: pp. 48-49.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair: Marketing
Thesis Supervisor: Donato, Carmela
Academic Year: 2019/2020
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 20 Jan 2021 15:44
Last Modified: 20 Jan 2021 15:44
URI: https://tesi.luiss.it/id/eprint/28123

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