The supreme case: the rise of a brand: from co-branding to limited edition strategies
Porpora, Marco (A.A. 2019/2020) The supreme case: the rise of a brand: from co-branding to limited edition strategies. Tesi di Laurea in Marketing, Luiss Guido Carli, relatore Carmela Donato, pp. 49. [Bachelor's Degree Thesis]
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Abstract/Index
Firm’s strategies. Limited edition strategies. Environmental analysis. Market segmentation, targeting and positioning. Supreme, history. Supreme, implemented strategies.
References
Bibliografia: pp. 46-47. Sitografia: pp. 48-49.
Thesis Type: | Bachelor's Degree Thesis |
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Institution: | Luiss Guido Carli |
Degree Program: | Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33) |
Chair: | Marketing |
Thesis Supervisor: | Donato, Carmela |
Academic Year: | 2019/2020 |
Session: | Summer |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 20 Jan 2021 15:44 |
Last Modified: | 20 Jan 2021 15:44 |
URI: | https://tesi.luiss.it/id/eprint/28123 |
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