The evolution of the luxury fashion market during and after Covid-19

Villi, Stefania (A.A. 2019/2020) The evolution of the luxury fashion market during and after Covid-19. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 123. [Master's Degree Thesis]

Full text for this thesis not available from the repository.


Luxury world pre Covid-19. What is luxury? How does the world of luxury fashion work? Who are the luxury customers? Deeping 2019 and the years to come. What happened to the luxury market with the pandemic? What was going on? Main differences between East and West world. How this affected the luxury fashion market. How this will affect the luxury market in the near futur. Trends. Differences on performance between conglomerate and standing alone company. Opportunity for a circular business model. The survey. The target. Recommendations for brands.


Bibliografia: pp. 99-100. Sitografia: pp. 101-103.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair: Luxury management
Thesis Supervisor: Festa, Alberto
Thesis Co-Supervisor: Fei, Carlo
Academic Year: 2019/2020
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 20 Apr 2021 14:01
Last Modified: 20 Apr 2021 14:01


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