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Number of items: 109.

A

Alteri, Beatrice (A.A. 2021/2022) Le operazioni di M&A nel mercato del lusso: il modello strategico di LVMH. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 116. [Master's Degree Thesis]

Astore, Antonello (A.A. 2020/2021) The conglomerate model LVMH's new investment and acquisition strategy. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 110. [Master's Degree Thesis]

Apa, Gianmaria (A.A. 2017/2018) M&A and multiples in luxury business why are luxury companies so highly valued? Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 111. [Master's Degree Thesis]

Abi Haila Dominici, Edoardo (A.A. 2016/2017) Content marketing and its application in the luxury industry: hoe Bulgari could exploit it to acquire a leadership position in the diamond market. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 104. [Master's Degree Thesis]

Acierno, Agostino (A.A. 2015/2016) Luxury goods pricing: the age of transparency. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 105. [Master's Degree Thesis]

B

Boccacani, Francesca (A.A. 2022/2023) Personalization at the heart of the new luxury fashion experience: focus on made to measure and bespoke. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 51. [Master's Degree Thesis]

Baccani, Niccolò (A.A. 2021/2022) Il paradosso del second hand nel mercato dei luxury watches. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 111. [Master's Degree Thesis]

Bianco, Camilla (A.A. 2021/2022) Forging and nurturing relationships with luxury customers: from CRM to customer experience. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 92. [Master's Degree Thesis]

Barsotti, Niccolò (A.A. 2015/2016) The American wine market: internationalization strategies for the promotion of made in Italy: Guado al Melo case study. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 149. [Master's Degree Thesis]

Beraja, Polina (A.A. 2015/2016) Analysis of the Middle East fashion and luxury market: success of UAE through the prism of ecenomic development and consumer behavior transformation. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 142. [Master's Degree Thesis]

C

Cettolin, Beatrice (A.A. 2022/2023) Comparing outlets and resale platforms in the luxury sector: an investigation on consumer perceptions and brand perspectives. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 85. [Master's Degree Thesis]

Cospain, Chloe (A.A. 2022/2023) NFT in luxury: trendy gimmick or future of the sector? Trends, roles and limitations in a digital updated universe. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 75. [Master's Degree Thesis]

Ciciotti, Lidia (A.A. 2022/2023) Reshaping the luxury watch ecosystem: can start-ups selling pre-owned watches enhance brand hype in the globalization era? Insights into Rolex and beyond. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 127. [Master's Degree Thesis]

Cafaro, Rosa (A.A. 2021/2022) Luxury fashion loyalty programs: are they just a myth? An analysis from physical to online retailers through customers’ attitude. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 93. [Master's Degree Thesis]

Camponi, Camilla (A.A. 2020/2021) L'andamento dei prezzi dei luxury goods durante la pandemia: i consumatori sono ancora disposti a pagare un premium price sempre più elevato durante un periodo di crisi? Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 135. [Master's Degree Thesis]

Cristiano, Adriana (A.A. 2020/2021) La nuova frontiera dei fashion brands: il mercato della gioielleria di lusso. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 131. [Master's Degree Thesis]

Chen, Yiqing (A.A. 2020/2021) Selling luxury products online: exploring the influence of perceived risk on consumers' purchase intention with channel familiarity as moderator. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 64. [Master's Degree Thesis]

Cece, Carmine (A.A. 2019/2020) LVMH e il celebrity branding con Rihanna: l'innovazione attraverso la nuova Fenty Maison. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 169. [Master's Degree Thesis]

Curti, Benedetta (A.A. 2019/2020) The new wave of alternative luxury: drivers and barriers of collaborative luxury fashion consumption from a consumer perspective: a cross cultural comparison between the Western and the Chinese consumers. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 87. [Master's Degree Thesis]

Colajanni, Federico (A.A. 2018/2019) How scarcity enhances brand image in the luxury industry: the Ferrari case. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 95. [Master's Degree Thesis]

Costantino, Camilla (A.A. 2018/2019) Vertical integration in the luxury industry: analysis of Hermès' strategy and evaluation of yhe impact of internalisation on leather goods small manufacturers. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 122. [Master's Degree Thesis]

Cao, Runqing (A.A. 2018/2019) Offensive advertising of luxury brand in social media era: an empirical study on Dole & Gabbana's case on China. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 73. [Master's Degree Thesis]

Crea, Cristina (A.A. 2017/2018) Luxury brands’ clienteling: profiting from understanding customers’ individual needs: enhancing customer retention rate to ensure luxury industry’s growth. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 77. [Master's Degree Thesis]

Colnaghi, Beatrice (A.A. 2017/2018) Exploring luxury and sustainability: two contrasting but also converging worlds. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Matteo De Angelis, pp. 102. [Master's Degree Thesis]

Coscioni, Michele Maria (A.A. 2015/2016) The luxury real estate market on the web: www.luxuryestate.com. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 100. [Master's Degree Thesis]

Cignitti, Sveva Carolina (A.A. 2014/2015) The shift of the luxury shopping experience from offline to online channels. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 137. [Master's Degree Thesis]

D

Di Tarsia di Belmonte, Lavinia (A.A. 2022/2023) Sponsorship in sports for luxury brands: an opportunity or a financial risk? Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 114. [Master's Degree Thesis]

D'Alesio, Flaminia (A.A. 2019/2020) How luxury brands move away from their core business as a response to the psychological motivations evolution of the postmodern consumer. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 145. [Master's Degree Thesis]

De Maio, Benedetta (A.A. 2019/2020) Luxury after Covid-19: changes in consumer behaviour and consumption practices. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 115. [Master's Degree Thesis]

Du, Yuwen (A.A. 2016/2017) The changing mature consumer behavior of Chinese customer in luxury market. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 85. [Master's Degree Thesis]

De Martis, Lucrezia (A.A. 2015/2016) Prices in the luxury sector: an analysis of how prices increased over time. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 99. [Master's Degree Thesis]

D'Amore, Agostino (A.A. 2014/2015) Orologi: tra tecnologia e lusso: analisi di percezione e sentimento in un mondo smart. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 131. [Master's Degree Thesis]

E

Erario, Gloria (A.A. 2022/2023) The cosmetics industry: from the lipstick effect to the success of Sephora. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 84. [Master's Degree Thesis]

F

Fattori, Carlotta (A.A. 2021/2022) Corporate social responsibility & luxury: Spotlight on Chloé. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 95. [Master's Degree Thesis]

Fava, Giulia Romana (A.A. 2021/2022) A dream named diamond: the lab-grown segment and consumer's perception of the market. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 106. [Master's Degree Thesis]

Francone, Ilaria (A.A. 2017/2018) How luxury brands modified their strategies for Chinese market. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 144. [Master's Degree Thesis]

G

Giorgi, Edoardo (A.A. 2022/2023) How a SME can thrive in the absolute luxury market: the case of Hettabretz. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 70. [Master's Degree Thesis]

Greselin, Alice (A.A. 2021/2022) Brand extension of luxury companies towards home furniture industry: is it worth it? Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 156. [Master's Degree Thesis]

Giobbi, Gaia (A.A. 2021/2022) Luxury brands in the new digital era: metaverse, NFT and gaming. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 113. [Master's Degree Thesis]

Gan, Ningyu (A.A. 2021/2022) Impact of the privacy concerns on consumer variety seeking behavior: the mediating effects of perceived risks. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 67. [Master's Degree Thesis]

Grasso, Rossella (A.A. 2019/2020) Il settore del lusso: punti di forza alla base del vantaggio competitivo e nuovi scenari post Covid-19. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 129. [Master's Degree Thesis]

Giordano, Flavia (A.A. 2019/2020) M&A nel mercato del lusso: LVMH Tiffany&Co: dalla più grande operazione del luxury market allo scontro legale. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 123. [Master's Degree Thesis]

Giorgi, Alessandro (A.A. 2018/2019) The rise of experiential luxury, how to deliver the perfect experience inside luxury hospitality sector with relevance to Belmond and Bulgari hotel & resort. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 80. [Master's Degree Thesis]

Giorgio, Vito Alberto (A.A. 2016/2017) Analisi esperienziale nel settore della luxury Hôtellerie: i casi Borgo Egnazia e Bulgari Hotels & Resorts. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 102. [Master's Degree Thesis]

I

Izzo, Federica (A.A. 2022/2023) Art-oriented maison how to increase prestige and reputation through art association. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 116. [Master's Degree Thesis]

Ingrassia, Alessandra (A.A. 2021/2022) Evolution of the customer experience: from the traditional theory to the latest innovations: the Prada Group case study. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 127. [Master's Degree Thesis]

Impicciatore, Valeria (A.A. 2019/2020) Exploring distribution channels: the importance of travel retail. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 147. [Master's Degree Thesis]

Iagher, Emanuela (A.A. 2018/2019) Contraffazione e blockchain: la nuova frontiera del mondo del lusso. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 131. [Master's Degree Thesis]

K

Khatib, Shahd (A.A. 2022/2023) The main effect counterfeit eyewear brings to the genuine luxury companies: and the reasons behind it, in a global view. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 68. [Master's Degree Thesis]

L

Lento, Ludovica (A.A. 2021/2022) Blockchain in the luxury sector: an investigation regarding luxury consumers blockchain and its advantages awareness. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 106. [Master's Degree Thesis]

La Stella, Maria Teresa (A.A. 2019/2020) Grey market: a threat for luxury companies. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 177. [Master's Degree Thesis]

Lee, Ahyoung (A.A. 2018/2019) The different customer behavior among Chinese, Japanese and Korean for luxury goods. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 78. [Master's Degree Thesis]

Longhi, Andrea (A.A. 2018/2019) Access based luxury consumption: a growing trend in the luxury industry: Rent the Runway as case study. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 157. [Master's Degree Thesis]

Livoli, Carlotta (A.A. 2018/2019) The consolidation of luxury industry: how Italian purchased players keep brand consistency after the acquisition. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 130. [Master's Degree Thesis]

Lorrai, Ludovica (A.A. 2018/2019) The evolution of the customer experience and the growing importance of CRM strategies: the polite CRM of Brunello Cucinelli. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 213. [Master's Degree Thesis]

Liu, Mengyue (A.A. 2015/2016) Concurrent ownership of luxury originals and counterfeits: motivations of buying counterfeits and differentiations on attitudes and buying intentions towards both products in Chinese context. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Simona Romani, pp. 79. [Master's Degree Thesis]

Liu, Pujie (A.A. 2014/2015) The effect of social media marketing activities performed by luxury brands in China on customer relationship and purchase intention. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Marcati, pp. 66. [Master's Degree Thesis]

M

Macchiaverna, Cristina (A.A. 2022/2023) Balancing communicative and profitable goals in the world of luxury events: a long-term winning strategy. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 98. [Master's Degree Thesis]

Meo, Giorgia (A.A. 2018/2019) Have evolutionary innovations replaced revolutionary ones? An analysis of how most iconic luxury brands should manage the balance between heritage and innovation. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 130. [Master's Degree Thesis]

Minciarelli, Valeria (A.A. 2018/2019) International pricing strategy nel lusso analisi del mercato cinese: casi studio Louis Vuitton e Chanel. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 102. [Master's Degree Thesis]

Martinis, Andrea (A.A. 2018/2019) Luxury and blockchain: a possible solution to deceptive counterfeit through traceability. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 116. [Master's Degree Thesis]

Maimone, Nunzio (A.A. 2017/2018) Licensing in the fashion & luxury industry: the partnership between Bulgari and Luxottica. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 99. [Master's Degree Thesis]

Manfredi, Eleonora (A.A. 2017/2018) The rising importance of social media content in the engagement process of luxury brands. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 126. [Master's Degree Thesis]

Maio, Walter (A.A. 2017/2018) Digital experience in luxury retailing: an empirical study of the shift to, and of the improvement of the digital retailing. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 128. [Master's Degree Thesis]

Mereghetti, Federica (A.A. 2017/2018) The new luxury experience through foundations, patronage and CSR activities. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 116. [Master's Degree Thesis]

N

Natale, Maria Cristina (A.A. 2020/2021) The luxury market and the e-commerce in China what can the West learn from China? Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 150. [Master's Degree Thesis]

Nappi, Eugenia (A.A. 2020/2021) The rise of the luxury resale market: a new frontier or a potential threat for luxury brands and the luxury industry? Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 106. [Master's Degree Thesis]

P

Patriarca, Sofia (A.A. 2022/2023) Luxury handbag retailing: analyzing the purchasing behaviors of consumers in the market for new and secondhand products. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 109. [Master's Degree Thesis]

Pichini, Carlotta (A.A. 2021/2022) An investigation on the relationship between luxury and storytelling: once upon a time, a never-ending story. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 91. [Master's Degree Thesis]

Paolini, Ludovica (A.A. 2021/2022) How luxury brands should embrace secondhand: the potential evolution of the market between opportunities and risks. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 155. [Master's Degree Thesis]

Pennacchiotti, Chiara (A.A. 2021/2022) Scarcity as a win-win strategy for luxury brands and customers. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 90. [Master's Degree Thesis]

Poli, Giulia Maria (A.A. 2020/2021) The impact of sustainability in the diamond’s industry: can synthetic diamonds be a long term solution? Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 90. [Master's Degree Thesis]

Paulone, Alessia (A.A. 2019/2020) Integration of omnichannel in the fashion and luxury industry: a practical analysis between digital and physical experience and the presentation of the Dior case. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 62. [Master's Degree Thesis]

Pioli, Luca (A.A. 2018/2019) Luxury wine: strategies, storytelling and marketing behind a bottle. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 94. [Master's Degree Thesis]

Pavoncello, Diletta (A.A. 2017/2018) Exclusiveness on e-commerce websites: a challenge for fashion luxury brands. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 145. [Master's Degree Thesis]

Promontorio, Edoardo (A.A. 2016/2017) Shift degli investimenti nel settore del lusso: dal prodotto all’experience. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 118. [Master's Degree Thesis]

Pizzi, Iole (A.A. 2016/2017) Customisation meets innovation in industrial production: the success of Monte Carlo Yachts in luxury yachts industry. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 128. [Master's Degree Thesis]

Q

Qu, Naixin (A.A. 2018/2019) The effectiveness of celebrity endorsement for luxury brands. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 69. [Master's Degree Thesis]

R

Riccardi, Alessia (A.A. 2022/2023) China: challenges and opportunities for luxury brands after Covid-19: Gucci case. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 115. [Master's Degree Thesis]

Romano, Silvia (A.A. 2021/2022) NFTs and luxury: how can brands use NFTs potential to generate incremental value for customers? Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 104. [Master's Degree Thesis]

Rossoni, Alessia (A.A. 2020/2021) How to build a strong and lasting luxury brand and which steps have to be taken to avoid failure: the case of Fenty. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 213. [Master's Degree Thesis]

Riccardelli, Michele (A.A. 2020/2021) Opportunities and challenges of compliance with the holding in the luxury market: the Fendi-LVMH case. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 54. [Master's Degree Thesis]

Raimondi, Marcello (A.A. 2018/2019) Key players in luxury: the dominance of conglomerates in the new oligarchy of the luxury market. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 138. [Master's Degree Thesis]

Riches, Alessandro (A.A. 2017/2018) Luxury and the digital era: evaluating the impact of smartwatches on the watchmaking industry. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 154. [Master's Degree Thesis]

Ricci, Filippo (A.A. 2017/2018) Luxury collaborations and the Louis Vuitton X Supreme case. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 120. [Master's Degree Thesis]

Rossoni, Sara (A.A. 2017/2018) Luxury storytelling: foundation of a growth strategy or thing of the past? Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 179. [Master's Degree Thesis]

S

Stazzone, Alessandro (A.A. 2022/2023) Exploring e-commerce internalisation in the fashion luxury industry: strategic and change management implications from Maison Valentino. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 78. [Master's Degree Thesis]

Sun, Yumeng (A.A. 2021/2022) Virtual experiential marketing in luxury: s study of effects on customer loyalty under a mediation effect model. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 81. [Master's Degree Thesis]

Stefanutti, Martina (A.A. 2020/2021) Il settore orologiero e la crisi: tra polarizzazione, premiumizzazione e consolidamento. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 125. [Master's Degree Thesis]

Sebastiani, Laura (A.A. 2020/2021) The podcast format as a digital storytelling opportunity for luxury brands: the mediating effect of emotional attachment. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 98. [Master's Degree Thesis]

Scocchera, Francesco (A.A. 2019/2020) A sustainable approach in the world of luxury: a challenge for the future. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 109. [Master's Degree Thesis]

Saponaro, Mariapaola (A.A. 2018/2019) The analysis of the compatibility between luxury and sustainability. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 55. [Master's Degree Thesis]

Signore, Davide (A.A. 2017/2018) New luxury consumption expressions, pre-owned & renting luxury markets: investigation of the phenomenon and its growth drivers. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 100. [Master's Degree Thesis]

T

Tocci, Beatrice (A.A. 2021/2022) How luxury brands manage their unique brand identity and customer engagement from a worldwide perspective. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 100. [Master's Degree Thesis]

Tarquini, Simone Roberto (A.A. 2021/2022) NFTs in the luxury market: are they a sustainable instrument to create value? Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 104. [Master's Degree Thesis]

Treacy, Connor (A.A. 2020/2021) Immersive technologies as concrete cues to improve customer experience: the case of Burberry. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 96. [Master's Degree Thesis]

Tian, Jingzhou (A.A. 2019/2020) The role of brand prestige in value perception of sustainable luxury fashion products. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 59. [Master's Degree Thesis]

Tolaini, Mattia (A.A. 2019/2020) Megacities and globalization of the luxury world. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 69. [Master's Degree Thesis]

Tang, Yige (A.A. 2013/2014) A preliminary research on luxury fashion brands' entry mode choices in China: applying the transaction cost analysis, resource based theory and institutional theory in entry mode. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alessandro Marino, pp. 82. [Master's Degree Thesis]

V

Vatrella, Eugenia (A.A. 2020/2021) Is offline the new luxury? The absence strategy of Bottega Veneta. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 91. [Master's Degree Thesis]

Villi, Stefania (A.A. 2019/2020) The evolution of the luxury fashion market during and after Covid-19. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 123. [Master's Degree Thesis]

Valenzi, Aurora (A.A. 2017/2018) Luxury hôtellerie: a study of the new high end hospitality trends. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 126. [Master's Degree Thesis]

W

Wang, Libing (A.A. 2018/2019) Mechanism analysis of the perceived quality of luxury extended bran on the evaluation of the luxury parent brand: based on empirical study of extended restaurant from luxury brand. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 63. [Master's Degree Thesis]

Wang, Xiaomin (A.A. 2014/2015) Assessing relationships among beliefs, attitudes towards online advertising and behavioral responses. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Marcati, pp. 63. [Master's Degree Thesis]

Z

Zhu, Xiaodong (A.A. 2020/2021) Research on marketing channel strategy of luxury enterprises in China: taking Louis Vuitton as an example. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 71. [Master's Degree Thesis]

Zuzzolo, Francesca (A.A. 2018/2019) The five senses of luxury: using the human senses to design a multi sensory brand experience and to profile luxury customers. Tesi di Laurea in Luxury management, Luiss Guido Carli, relatore Alberto Festa, pp. 128. [Master's Degree Thesis]

Zhou, Xuan (A.A. 2017/2018) Chinese customers' different perceptions of luxury consumption from offline and online channels. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Alberto Festa, pp. 85. [Master's Degree Thesis]

Zhou, Zixiao (A.A. 2014/2015) A research on customer luxury perceived value in Chinese non-first tier city. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Leonardo Corbo, pp. 70. [Master's Degree Thesis]

Zhang, Xiujuan (A.A. 2012/2013) Concurrent ownership of luxury originals and counterfeits by the same consumer: a literature review. Tesi di Laurea in Luxury management, LUISS Guido Carli, relatore Simona Romani, pp. 53. [Master's Degree Thesis]

This list was generated on Thu Nov 21 01:44:54 2024 CET.