The Grom case: the transition from niche to mass market

Napolitano, Pasquale (A.A. 2019/2020) The Grom case: the transition from niche to mass market. Tesi di Laurea in Marketing, Luiss Guido Carli, relatore Carmela Donato, pp. 37. [Bachelor's Degree Thesis]

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History. Sector. Internationalization of the company. Product. Price. Place. Artisanal vs. industrial product. The sales trend. Future perspectives.


Bibliografia: pp. 35-37.

Thesis Type: Bachelor's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Bachelor's Degree Programs > Bachelor's Degree Program in Economics and Business, English language (L-33)
Chair: Marketing
Thesis Supervisor: Donato, Carmela
Academic Year: 2019/2020
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 07 May 2021 13:36
Last Modified: 07 May 2021 13:36


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