Coronavirus and sustainability: an exploratory study of the psychological state of the Italian people during the lockdown and the consequent purchasing behavior

Iegiani, Susanna (A.A. 2019/2020) Coronavirus and sustainability: an exploratory study of the psychological state of the Italian people during the lockdown and the consequent purchasing behavior. Tesi di Laurea in Consumer behavior, Luiss Guido Carli, relatore Simona Romani, pp. 136. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

Global overview of existing plastic waste issues. The plastic pollution from stakeholders' perspective. Tha aim of the research. Literature review. Reinforcement sensitivity theory. Ego depletion theory. Unethical behaviorìs drivers. Consumer behavior and ethics. Research methodology and data analysis. Research design. Data collection method. Hypothesis test. General discussion. theoretical implications. practical implications.

References

Bibliografia: pp. 56-74.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Marketing (LM-77)
Chair: Consumer behavior
Thesis Supervisor: Romani, Simona
Thesis Co-Supervisor: Sillari, Giacomo
Academic Year: 2019/2020
Session: Extraordinary
Deposited by: Alessandro Perfetti
Date Deposited: 16 Jun 2021 10:05
Last Modified: 16 Jun 2021 10:05
URI: https://tesi.luiss.it/id/eprint/29790

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