Coronavirus and sustainability: an exploratory study of the psychological state of the Italian people during the lockdown and the consequent purchasing behavior
Iegiani, Susanna (A.A. 2019/2020) Coronavirus and sustainability: an exploratory study of the psychological state of the Italian people during the lockdown and the consequent purchasing behavior. Tesi di Laurea in Consumer behavior, Luiss Guido Carli, relatore Simona Romani, pp. 136. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Global overview of existing plastic waste issues. The plastic pollution from stakeholders' perspective. Tha aim of the research. Literature review. Reinforcement sensitivity theory. Ego depletion theory. Unethical behaviorìs drivers. Consumer behavior and ethics. Research methodology and data analysis. Research design. Data collection method. Hypothesis test. General discussion. theoretical implications. practical implications.
References
Bibliografia: pp. 56-74.
Thesis Type: | Master's Degree Thesis |
---|---|
Institution: | Luiss Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Marketing (LM-77) |
Chair: | Consumer behavior |
Thesis Supervisor: | Romani, Simona |
Thesis Co-Supervisor: | Sillari, Giacomo |
Academic Year: | 2019/2020 |
Session: | Extraordinary |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 16 Jun 2021 10:05 |
Last Modified: | 16 Jun 2021 10:05 |
URI: | https://tesi.luiss.it/id/eprint/29790 |
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