Means of Reducing Contractual Controls by Suppliers of Mobile Applications in the global value chain of digital platforms exemplified by Kaspersky and Spotify access to Apple ecosystem

Zueva, Ekaterina (A.A. 2020/2021) Means of Reducing Contractual Controls by Suppliers of Mobile Applications in the global value chain of digital platforms exemplified by Kaspersky and Spotify access to Apple ecosystem. Tesi di Laurea in Markets, regulations and law, Luiss Guido Carli, relatore Andrea Parziale, pp. 97. [Master's Degree Thesis]

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Abstract/Index

Theory. Definitions, frameworks, theories on global value chain. Contractual controls by suppliers in global value chains: a literature review. Specifics of mobile applications suppliers' contractual controls in digital platforms. Analytical part. GVC of mobile applications: participants, captured value. Evaluation of managerial scenarios of working with digital platforms. Case studies of Kaspersky and Spotify. Discussion and further research.

References

Bibliografia: pp. 64-82.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair: Markets, regulations and law
Thesis Supervisor: Parziale, Andrea
Thesis Co-Supervisor: Colangelo, Giuseppe
Academic Year: 2020/2021
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 13 Jan 2022 11:10
Last Modified: 13 Jan 2022 11:10
URI: https://tesi.luiss.it/id/eprint/31112

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