Means of Reducing Contractual Controls by Suppliers of Mobile Applications in the global value chain of digital platforms exemplified by Kaspersky and Spotify access to Apple ecosystem
Zueva, Ekaterina (A.A. 2020/2021) Means of Reducing Contractual Controls by Suppliers of Mobile Applications in the global value chain of digital platforms exemplified by Kaspersky and Spotify access to Apple ecosystem. Tesi di Laurea in Markets, regulations and law, Luiss Guido Carli, relatore Andrea Parziale, pp. 97. [Master's Degree Thesis]
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Abstract/Index
Theory. Definitions, frameworks, theories on global value chain. Contractual controls by suppliers in global value chains: a literature review. Specifics of mobile applications suppliers' contractual controls in digital platforms. Analytical part. GVC of mobile applications: participants, captured value. Evaluation of managerial scenarios of working with digital platforms. Case studies of Kaspersky and Spotify. Discussion and further research.
References
Bibliografia: pp. 64-82.
Thesis Type: | Master's Degree Thesis |
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Institution: | Luiss Guido Carli |
Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
Chair: | Markets, regulations and law |
Thesis Supervisor: | Parziale, Andrea |
Thesis Co-Supervisor: | Colangelo, Giuseppe |
Academic Year: | 2020/2021 |
Session: | Summer |
Deposited by: | Alessandro Perfetti |
Date Deposited: | 13 Jan 2022 11:10 |
Last Modified: | 13 Jan 2022 11:10 |
URI: | https://tesi.luiss.it/id/eprint/31112 |
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