The evolution of business models in the video gaming industry

Sartori, Fabio (A.A. 2020/2021) The evolution of business models in the video gaming industry. Tesi di Laurea in Business modeling and planning, Luiss Guido Carli, relatore Donato Iacovone, pp. 149. [Master's Degree Thesis]

Full text for this thesis not available from the repository.


Industry overview. Video-game industry history and composition. Console gaming. Computer gaming. Mobile gaming. Value chain of the console market. Online boom. Business model. Sony. Microsoft. Nintendo. Evolution of the video-game industry. Business models and competitive advantages. Impact of technology. New trends and their consequences. Standard design battle. Impact of the new dominant design: the GameStop case study. Esports as a social phenomenon. Gamification of non-video game related sectors: the Fortnite case study. Empirical research. Hypothesis setting. Evidence on the assumptions from a consumer’s point of view: the survey. Evidence on the assumptions from an insider’s point of view: the interviews.


Bibliografia: pp. 131-133. Sitografia: pp. 134-136.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Management, English language (LM-77)
Chair: Business modeling and planning
Thesis Supervisor: Iacovone, Donato
Thesis Co-Supervisor: Corsico, Fabio
Academic Year: 2020/2021
Session: Autumn
Deposited by: Alessandro Perfetti
Date Deposited: 07 Jun 2022 08:40
Last Modified: 07 Jun 2022 08:40


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