The future of concerts and the musical industry between streaming and live: ultimo live at the Colosseum: a case study

Ferrieri, Alice (A.A. 2021/2022) The future of concerts and the musical industry between streaming and live: ultimo live at the Colosseum: a case study. Tesi di Laurea in Language in advertising, Luiss Guido Carli, relatore Paolo Peverini, pp. 149. [Master's Degree Thesis]

Full text for this thesis not available from the repository.

Abstract/Index

Music industry: from analogue to digital. History of the music market. Music digitalization. The concept of music marketing. Music and Covid-19. The impact of Covid-19. Resilience to the pandemic. The recovery. Concert streaming: Nicola Romano shows us his point of view. A case study: ultimo's streaming concert. "Buongiorno vita" live at the Colosseo.

References

Bibliografia: pp. 107-110. Sitografia: pp. 111-112.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Marketing (LM-77)
Chair: Language in advertising
Thesis Supervisor: Peverini, Paolo
Thesis Co-Supervisor: Romagnoli, Stella
Academic Year: 2021/2022
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 24 Nov 2022 11:19
Last Modified: 24 Nov 2022 11:19
URI: https://tesi.luiss.it/id/eprint/34067

Downloads

Downloads per month over past year

Repository Staff Only

View Item View Item