Insetti gourmet: come aumentare la willingness to try riducendo il rischio di salute percepito

Zingarini, Domitilla (A.A. 2022/2023) Insetti gourmet: come aumentare la willingness to try riducendo il rischio di salute percepito. Tesi di Laurea in Neuromarketing, Luiss Guido Carli, relatore Rumen Ivaylov Pozharliev, pp. 70. [Master's Degree Thesis]

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Abstract/Index

Literature review. Il modello di ricerca. Lo studio. Analisi e risultati. Discussione.

References

Bibliografia: pp. 49-53.

Thesis Type: Master's Degree Thesis
Institution: Luiss Guido Carli
Degree Program: Master's Degree Programs > Master's Degree Program in Marketing (LM-77)
Chair: Neuromarketing
Thesis Supervisor: Pozharliev, Rumen Ivaylov
Thesis Co-Supervisor: De Angelis, Matteo
Academic Year: 2022/2023
Session: Summer
Deposited by: Alessandro Perfetti
Date Deposited: 12 Dec 2023 10:56
Last Modified: 12 Dec 2023 10:56
URI: https://tesi.luiss.it/id/eprint/37279

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