Enhancing efficiency and competitiveness: an empirical study on AI perception in the Italian wood-furniture industry
Ferranti, Giulia (A.A. 2022/2023) Enhancing efficiency and competitiveness: an empirical study on AI perception in the Italian wood-furniture industry. Tesi di Laurea in Artificial intelligence in marketing, Luiss Guido Carli, relatore Luigi Laura, pp. 68. [Master's Degree Thesis]
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Abstract/Index
Introduction to artificial intelligence. The evolution of artificial intelligence. Learning. Relationships with other technologies. Applications of artificial intelligence. Benefits and limitations of AI. Artificial intelligence in the business world and the wood-furniture sector. Introduction to the wood-furniture industry. Artificial intelligence in the wood-furniture industry. Artificial intelligence in enterprises: doubts, inequalities, and the South-North gap. The research: methodology, data analysis and results. Qualitative vs. quantitative approach. The study: introduction to the research. Data analysis: introduction. The research: results. Grounded theory model.
References
Bibliografia e sitografia: pp. 62-64.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Management, English language (LM-77) |
| Chair: | Artificial intelligence in marketing |
| Thesis Supervisor: | Laura, Luigi |
| Thesis Co-Supervisor: | Mazzù, Marco Francesco |
| Academic Year: | 2022/2023 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 21 May 2024 09:16 |
| Last Modified: | 21 May 2024 09:16 |
| URI: | https://tesi.luiss.it/id/eprint/38556 |
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