Unlocking the potential of the metaverse: how gaming could revolutionize the digital economy
Marone, Francesco (A.A. 2022/2023) Unlocking the potential of the metaverse: how gaming could revolutionize the digital economy. Tesi di Laurea in Digital marketing, Luiss Guido Carli, relatore Máximo Ibarra, pp. 135. [Master's Degree Thesis]
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Abstract/Index
Theoretical background and secondary data. Videogame industry. The metaverse. Methodology. Sample and data collection. Coding process and data analysis. Findings and results. Business case.
References
Bibliografia: pp. 92-112. Sitografia: pp. 113-119.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | Luiss Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in Strategic Management (LM-77) |
| Chair: | Digital marketing |
| Thesis Supervisor: | Ibarra, Máximo |
| Thesis Co-Supervisor: | Laura, Luigi |
| Academic Year: | 2022/2023 |
| Session: | Autumn |
| Deposited by: | Alessandro Perfetti |
| Date Deposited: | 11 Jun 2024 07:41 |
| Last Modified: | 11 Jun 2024 07:41 |
| URI: | https://tesi.luiss.it/id/eprint/38858 |
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