Brand management in the luxury industry: the Tiffany&Co. case
Fransoni, Elena (A.A. 2009/2010) Brand management in the luxury industry: the Tiffany&Co. case. Tesi di Laurea in International marketing, LUISS Guido Carli, relatore Michele Quintano, pp. 142. [Master's Degree Thesis]
Full text for this thesis not available from the repository.
Abstract/Index
Fundamentals of luxury industry marketing. The jewerly market. Tiffany&Co.
References
Indicazioni bibliografiche nelle note.
| Thesis Type: | Master's Degree Thesis |
|---|---|
| Institution: | LUISS Guido Carli |
| Degree Program: | Master's Degree Programs > Master's Degree Program in General Management, English language (84/S) |
| Chair: | International marketing |
| Thesis Supervisor: | Quintano, Michele |
| Thesis Co-Supervisor: | Marcati, Alberto |
| Academic Year: | 2009/2010 |
| Session: | Autumn |
| Deposited by: | Maria Teresa Nisticò |
| Date Deposited: | 22 Jun 2011 19:38 |
| Last Modified: | 19 May 2015 22:50 |
| URI: | https://tesi.luiss.it/id/eprint/5070 |
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